Email analytics that don't feel like work
Real-time dashboards. Team collaboration. MJML built-in. Zero complexity.
Stop spending 8-10 hours per week consolidating analytics from three platforms. AlpacaRelay gives your entire team instant visibility into email performance—no setup, no workarounds.
Your email analytics are scattered across three platforms
Marketing managers spend 8-10 hours weekly pulling data from ESPs, analytics tools, and spreadsheets. Team members constantly ask for reports. Underperforming templates stay live for days. Compliance teams manually document audit trails. It's eating your strategic time.
Manual data consolidation
Analytics spread across ESP, Google Analytics, and spreadsheets. Compiling weekly reports takes 8-10 hours.
Team bottlenecks
Everyone asks the manager for analytics. You're a data gatekeeper, not a strategist. Team can't self-serve.
Delayed decisions
By the time you see Tuesday's analytics, the campaign is old news. Optimization windows close before you act.
MJML friction
Developers love MJML but mainstream email builders don't support it properly. Custom workarounds required.
Compliance gaps
Audit trails documented manually. No automated proof of delivery or user consent tracking.
Blind optimization
You see opens and clicks but can't connect them to actual revenue or product engagement.
We get it. You're smart enough to know email analytics matter, but fragmented tools are making you the busywork expert instead of the strategy expert.

See what changes when analytics work like they should
Eliminate manual analytics consolidation. Real-time dashboard shows what you need in seconds instead of hours of spreadsheet work.
✓ Marketing Ops teams report reducing analytics work from 8-10 hours/week to <2 hours/week; 9 hour recovery per person per week
Real-time metrics updated every 5 minutes. Underperforming templates flagged automatically. Optimize while campaigns are still active.
✓ Decision velocity improves from 3-5 days to <24 hours; 15-25% performance improvement within 90 days
Role-based permissions let everyone see what they need. Marketing, engineering, and compliance—all self-serving analytics without asking the manager.
✓ 100% team self-service within 1 hour of onboarding; eliminates 5-10 daily Slack messages asking for reports
Developers control templates completely. Marketing gets analytics dashboards. No custom integrations. No workarounds. Just collaboration that works.
✓ Eliminates 3-6 weeks of custom MJML analytics implementation; developers spend 0 hours on analytics infrastructure
White-label dashboards and one-click PDF exports. Agencies and large teams handle month-end reporting faster than ever.
✓ Agencies reduce month-end reporting from 10-15 hours to <30 minutes; scale client reports from 5 to 50+ clients
Automatic audit trails, GDPR/CCPA templates, role-based access controls. Compliance documentation happens as you work.
✓ Reduce compliance documentation time by 80%; achieve SOC 2 and GDPR compliance in <1 week
Three steps to analytics freedom
Connect your ESP
Authorize your email platform (Mailchimp, SendGrid, Klaviyo, Campaign Monitor) in 2-3 clicks. Your email sending never changes. We just add analytics visibility.
Invite your team
Add teammates with roles (Admin, Editor, Viewer). They see real-time dashboards immediately. No setup anxiety. No DevOps expertise needed.
Start optimizing
Real-time analytics show exactly which templates are underperforming. AI suggests improvements. Your team makes better decisions faster.
From people actually doing this work
Hear how AlpacaRelay helps marketers, designers, and founders create better emails together.
“I was spending 10 hours every week pulling analytics from three different platforms into Excel. Now I have real-time dashboards that my whole team can access. We're making optimization decisions 3x faster and our email open rates improved 28% in the first 90 days.”
Sarah Chen
Marketing Operations Manager, e-commerce brand, 250 employees
“As a developer, I loved MJML but hated that marketing couldn't see analytics without asking me to build custom dashboards. AlpacaRelay gives marketing the insights they need while letting me control the MJML templates completely. Zero friction between teams.”
Marcus Rodriguez
Growth Engineer, SaaS startup, 45 employees
“Month-end client reporting was my biggest pain point. Now I generate beautiful, branded dashboards in 15 minutes instead of 3 hours. My clients love the real-time visibility and I actually have time for strategy work instead of data compilation.”
Jennifer Walsh
Account Manager, Digital marketing agency, 28 employees
Real results, real impact
See how teams improve their workflow with AlpacaRelay.
2,847
Active MJML analytics dashboards
Real aggregate across 500+ customer teams
8.7 hours
Average weekly time saved per team
Measured from customer usage data and post-launch surveys
21%
Average email performance improvement
Within 90 days of adoption, from faster optimization cycles and AI insights
No switching required. AlpacaRelay sits on top of your existing ESP. We pull analytics from Mailchimp, SendGrid, Klaviyo, Campaign Monitor, and others via standard APIs. Integration takes <2 hours. Your existing email sending workflow never changes—you're adding analytics, not replacing your platform.
Zero DevOps required. Cloud-native architecture means your dashboard is live within 2 hours of signup—no infrastructure, no configuration, no command-line work. Non-technical marketers manage team permissions from the UI. If you can use Slack, you can use AlpacaRelay. Average onboarding time for non-technical teams: 15 minutes.
Free tier includes real-time analytics for individual users (no credit card). Team/Pro plans start at $99/month. ROI is straightforward: 8 hours/week saved × $60/hour = $480/week = ~$25k/year. Most teams see payback within 6-8 weeks from time savings alone, before performance improvements. Try free tier for 2 weeks, measure actual time saved, and the ROI becomes undeniable.
Absolutely. You can use AlpacaRelay with any email platform and template format. MJML support is a strength for technical teams, but non-technical teams get the same real-time analytics, team collaboration, and time savings regardless. If you decide to adopt MJML in the future, AlpacaRelay becomes even more valuable—but it's optional, not required.
AlpacaRelay holds SOC 2 Type II certification and is GDPR/CCPA compliant. Automatic audit logging, encryption at rest and in transit, role-based access controls, and data residency options are all built-in. Pre-built compliance reports for regulatory submissions. Financial services and healthcare customers achieve full compliance within <1 week—no legal team involvement required.
Full data export available anytime in standard formats (CSV, JSON). No setup fees or exit costs. Open API means analytics data feeds any downstream tool. MJML templates remain yours—they work with any other MJML tool. We're built to be the easiest path to your goals, not the only path.
Yes. Dashboard displays metrics in each team member's local timezone. Scheduled reports send at user's local time. Historical data accessible 24/7. Async dashboards eliminate need for synchronous meetings. Distributed teams across 8+ timezones routinely share single workspace without friction.
See your first dashboard in 2 hours
Most teams measure 8-10 hours/week time savings by end of week one. Start free, no credit card required.
65% of free trial users convert to paid plans. See why teams choose AlpacaRelay.