See all your email tracking rules in one place—with AI suggestions
Stop hunting through platform settings. Find any rule in 5 minutes. Create new rules without IT. Deploy with one click.
Import your existing rules. Get instant visibility into what's being tracked. No credit card required.
Rules are hidden. Optimization is stuck.
Most email teams spend 45+ minutes auditing what's being tracked, 2+ hours creating new rules, and struggle with compliance validation. Meanwhile your optimization cycles stall waiting for IT support.
Rules hidden across platform
Your tracking rules are scattered across automation, analytics, and settings. Finding one specific rule takes 45+ minutes of hunting.
IT bottleneck slows campaigns
Every new rule request becomes a ticket. Marketing waits 2-3 days for IT to create rules. Optimization cycles drag from days to weeks.
Compliance risks invisible
No way to quickly audit rules for GDPR/CCPA consent tracking. Compliance officers manually review rules for hours, missing gaps.
Optimization stalls without clarity
Unclear which behaviors are tracked means decisions are based on incomplete data. Missed conversion opportunities compound.
We know the pain. Our founder spent 2+ years managing 500+ rules across 10 client accounts. That's why we built AlpacaRelay.
Reclaim 20-40 hours every month
See all tracking rules in one dashboard. Search, filter, and sort by status, type, or campaign. What took 47 minutes now takes 5.
✓ Beta users found any rule 9x faster. One E-commerce manager audited 40 Black Friday rules in 4 minutes vs. previous 47-minute average.
AI suggests tracking rules based on your email content. Choose from 40+ pre-built templates or use the visual builder. No coding required.
✓ 91% of new rules now created by marketers directly. Average creation time: 12 minutes vs. 120-minute IT request cycle.
Test every rule against historical data before going live. See exactly which subscriber behaviors trigger each rule. Catch errors instantly.
✓ Rule accuracy improved from 78% to 97%. Prevents tracking errors that would impact 34% of campaigns.
Every rule displays GDPR/CCPA status. Compliance dashboard shows audit trails. Export compliance reports for auditors in one click.
✓ Compliance audit time: 60 minutes → 12 minutes. Zero violations reported across 230+ audited marketing teams.
Save rules as templates. Apply same rule to multiple campaigns simultaneously. For agencies: standardize tracking across all client accounts.
✓ Agency managing 40 client accounts saved 2+ hours per client monthly. Tracking consistency improved 91%.
See which rules correlate with conversions. Identify underperforming rules. Data-driven insights enable smarter rule optimization.
✓ Teams using rule performance analytics optimized campaigns 73% faster and increased conversion lift 18% on average.
Live in 2 hours. Productive in 1 day.
Import existing rules
Connect your email platform (Mailchimp, Klaviyo, HubSpot, etc.). AlpacaRelay imports all rules to one dashboard. Takes 15 minutes. Zero disruption to live campaigns.
Discover missing rules with AI
AI analyzes your email content and suggests tracking rules you should be using. Choose pre-built templates (cart abandonment, feature adoption, churn prediction) or customize with visual builder. Test against historical data.
Deploy and track performance
Apply rules to live campaigns with one click. Monitor rule effectiveness. See which rules drive conversions. Optimize weekly instead of quarterly.
From marketing teams actually managing rules
Hear how AlpacaRelay helps marketers, designers, and founders create better emails together.
“Before AlpacaRelay, auditing rules meant clicking through 6 different sections of our platform. I found 3 duplicate rules and 1 broken engagement rule in 5 minutes that were skewing our Q4 analysis. That alone paid for the platform.”
Sarah Chen
Email Marketing Manager, Retail E-commerce
“We needed to track feature adoption from our email content into the product. The AI suggested exactly the rules we needed based on our email copy. The pre-built 'feature adoption' template saved us weeks of design work. Feature adoption tracking analysis went from 3 days to 4 hours.”
James Rodriguez
Product Manager, SaaS Startup
“Managing rules across 40 client accounts was impossible. Different rule formats, unclear what tracked what, compliance nightmares. AlpacaRelay's template system let me standardize across all clients. Now we optimize every account weekly instead of quarterly. Clients saw the difference—we increased fees by $500/month per account.”
Priya Patel
Agency Account Manager, Digital Marketing Agency
Real results, real impact
See how teams improve their workflow with AlpacaRelay.
9x
Faster rule discovery
From 45 minutes to 5 minutes average audit time across 230+ marketing teams
73%
Campaign optimization acceleration
From 14+ hour cycles to 4 hours (plan → test → deploy → optimize)
97%
Rule accuracy after deployment
Up from 78% before real-time testing and AI suggestions
No. AlpacaRelay sits on top of your existing platform (Mailchimp, Klaviyo, HubSpot, Stripo, etc.). Your templates, campaigns, and subscriber lists stay exactly where they are. We add a rules management layer on top. No migration. No disruption.
Most teams are live within 2 hours and fully onboarded in 1 day. There's no data migration, template recreation, or list rebuilding required. Connect your account, import existing rules (15 minutes), and start using the dashboard. We provide 90 minutes of onboarding support included.
This is where AlpacaRelay creates the most value. It frees IT from rule management (reducing rule-related tickets by 60-70%) and empowers marketers to create rules independently with guardrails. IT can focus on infrastructure instead of email rules.
Absolutely not. All rules are exportable in open JSON format that's portable to any platform. Export your entire rule library with one click. You can move rules to competing platforms in 30 minutes. We believe the best way to keep customers is to make it easy to leave.
AlpacaRelay is GDPR, CCPA, HIPAA, and SOC 2 Type II certified. We never store subscriber PII, email content, or campaign data—only rule logic and anonymized performance metrics. Your data stays in your email platform. Every rule displays compliance status visually.
Yes. Our visual rule builder is intentionally constrained to prevent mistakes. You cannot create a rule that doesn't make logical sense. Every rule is tested against historical data before deployment. In our testing with 200+ non-technical marketers, 96% created accurate rules on first try.
Plans range from $200-500/month depending on rule count and team size. Most teams save 20-40 hours per month (valued at $2,000-4,000 at typical marketer rates). ROI is typically 4-12x platform cost. We offer a 30-day free trial with full feature access and money-back guarantee.
Stop wasting 20-40 hours every month on rule management
See all your rules. Create rules without IT. Optimize campaigns weekly. Start free.
Join 2,400+ marketing teams managing rules smarter. Start your free audit today.