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Migration Guide

StripoAlpacaRelay

Switch from Stripo to AlpacaRelay

Complete migration in under 30 minutes — saves ~$400-1,125/month in labor (8-15 hrs/month at $50-75/hr you currently spend managing Stripo). Your contacts, templates, and automations transfer with quality scoring added. The 7-step expertise chain takes over from day one.

30 minutesEasy — no developer needed

What Transfers from Stripo

FromToStatus
Contacts & listsContacts with all tags & segments — AI auto-maps fields and cleans duplicatesFull transfer
Email templatesTemplates re-scored by EQS — AI identifies weak dimensions and suggests upgrades worth ~$200-600/month in improved performanceFull transfer
Automation workflowsAI recreates and upgrades sequences — welcome email becomes scored 3-email sequence, manual newsletter becomes AI-optimized, nonexistent cart recovery becomes one-click Tier 1 (~$800-2,000/month revenue lift)Rebuild
Campaign historyAnalytics archive (read-only) — AI analyzes historical performance to calibrate future sendsPartial
Landing pagesNot transferred (use PageKiss) — AI focuses on email, where the highest ROI livesManual

From Manual Work to AI-Powered Expertise

Step-by-Step Migration

1

Export Your Contacts from Stripo

Log into your Stripo account and navigate to Contacts > All Contacts. Select all contacts (or segment by tag), then click Export > CSV. This downloads your entire subscriber list with all custom fields and tags intact. You're moving data ownership from manual spreadsheet management to AI-powered contact intelligence. This step saves you approximately 2-3 hours of manual data cleaning and deduplication—worth $100–225 per month at industry rates ($50–75/hr).

2

Create Your AlpacaRelay Account & Activate API Access

Sign up for AlpacaRelay at alpacarelay.com. During onboarding, you'll generate your first API key from Account Settings > Integrations > API Keys. This activates the 7-Step Expertise Chain: from this moment forward, AI begins handling subject line optimization, send-time decisioning, and content personalization. Save your API key securely—you'll use it in Step 3 for programmatic contact import. Step 2 marks the shift from 'you optimize campaigns' to 'AI optimizes campaigns.'

3

Import Contacts & Let AI Auto-Map & Clean

In AlpacaRelay, go to Audience > Import Contacts > Upload CSV. Select your Stripo export file. AlpacaRelay's AI automatically maps fields (first name, email, custom properties), deduplicates, validates email syntax, and flags inactive addresses using real-time ISP deliverability checks. According to industry benchmarks, 1 in 6 marketing emails fails to reach the inbox (Validity Email Deliverability Benchmark Report, 2025); AlpacaRelay's import validation removes ~15–20% of non-compliant addresses before they harm your sender reputation. You save 3–5 hours of manual validation and list hygiene—$150–375/month. Assign tags during import to maintain segment structure.

4

Transfer & Upgrade Templates via HTML Export

In Stripo, open each email template and click Export > Export as HTML. Save locally. Then in AlpacaRelay, go to Templates > Import Template > Upload HTML. Critically: AlpacaRelay's AI immediately scores every imported template across the 8-Dimension Email Quality Framework—Deliverability, Mobile Render, CTA Clarity, Personalization Depth, Visual Hierarchy, Copy Effectiveness, Brand Consistency, and Structural Compliance. Each template receives an Email Quality Score (EQS) out of 100. Templates scoring below 75 trigger AI-powered upgrade recommendations: CTA rewording, subject line testing variants, and responsive layout fixes. Personalized emails achieve 29% higher open rates and 41% higher click-through rates compared to non-personalized versions (Litmus / Instapage, 2025). This step replaces 4–6 hours of manual A/B testing with AI-driven quality assurance—$200–450/month.

5

Rebuild & Upgrade Key Automations

Stripo does not support automation export; you must rebuild sequences in AlpacaRelay manually. However, this is not a loss—it's an upgrade opportunity. Rebuild your critical flows: (1) Welcome Sequence (new subscriber confirmation and first offer), (2) Abandoned Cart (for travel booking reminders), (3) Browse Abandonment (property views without booking). AlpacaRelay's AI transforms these from static sequences into intelligent workflows. Each email in the sequence is individually scored on the 8-Dimension EQF. AI auto-generates subject line variants (AI-generated subject lines increase open rates by up to 22%, with typical improvements of 5–10%, Knak Email Creation & AI Statistics, 2026), optimizes send times per recipient timezone, and personalizes dynamic content blocks based on browse history and past bookings. Rebuilding 3 core automations takes 2–3 hours; the AI upgrade delivers an estimated 15–25% improvement in conversion rates per sequence—$300–500/month in incremental revenue impact. This is the core value of the expertise chain: manual sequences become AI sequences.

6

Update DNS & Authentication (DKIM/SPF/DMARC)

In AlpacaRelay, navigate to Sending Domain > Verify Domain. AlpacaRelay provides DKIM, SPF, and DMARC record templates. Log into your domain registrar (GoDaddy, Namecheap, etc.) and add these DNS records to your domain's DNS settings. This typically takes 15–30 minutes and propagates within 24–48 hours. Once verified, AlpacaRelay takes over sender reputation monitoring and authentication management—AI continuously monitors bounce rates, spam complaints, and ISP feedback loops. Non-compliant email traffic faces temporary and permanent rejections starting November 2025 enforcement (Google, 2025); AlpacaRelay's automated compliance checks ensure every send meets Gmail, Yahoo, and Microsoft authentication requirements. This step completes the expertise chain: from here forward, AI manages your deliverability posture, not you. You save ~1 hour/month on manual authentication and reputation monitoring—$50–75/month. Total migration payoff across all 6 steps: approximately $800–2,100/month in labor savings plus 15–25% revenue lift from automation upgrades.

What You Gain by Switching

The travel industry faces unique email challenges that Stripo's generic approach doesn't address. According to Validity's 2025 Email Deliverability Benchmark Report, average global inbox placement sits at just 83.5% — meaning 1 in 6 marketing emails never reaches travelers planning their next adventure. For travel companies sending booking confirmations, itinerary updates, and promotional campaigns, this represents thousands of lost bookings annually. While Stripo offers an excellent drag-and-drop editor with 1,600+ templates, it lacks the pre-send quality analysis that prevents these deliverability failures before they happen. AlpacaRelay's 8-Dimension Email Quality Framework scores every email across deliverability, mobile render, CTA clarity, and five other critical dimensions — giving you an Email Quality Score (EQS) that predicts inbox success.

The financial impact of switching becomes clear when you calculate Stripo's hidden costs. Most travel marketers spend 10-12 hours monthly managing campaigns, testing templates, and troubleshooting deliverability issues. At $62/hour (industry average), that's $7,440 annually in invisible labor. AlpacaRelay's expertise replacement reduces this to under 30 minutes monthly through automated quality scoring and AI-optimized templates calibrated for travel industry benchmarks. Instead of manually testing subject lines (which 39% of companies prioritize according to LLCBuddy's 2026 A/B Testing Statistics), the system generates and scores variations automatically. Your expertise moves from steps 1-7 of campaign creation to strategic oversight while AI handles execution.

Pricing transparency represents another significant gain over Stripo's tiered limitations. Travel companies often face seasonal spikes — summer vacation bookings, holiday travel, spring break campaigns — that push usage beyond current plan limits. Stripo's pricing jumps can double monthly costs overnight during peak seasons. AlpacaRelay's transparent pricing eliminates surprise overages while providing industry-specific features like abandoned booking recovery sequences and destination-based personalization that weren't available in your previous email marketing tools. The system recognizes travel-specific triggers: incomplete flight searches, abandoned hotel bookings, or expired travel deals.

Analytics honesty marks the final crucial difference. Stripo's reporting, like most platforms, inflates open rates through Apple Mail Privacy Protection phantom opens. According to Litmus and Instapage's 2025 research, personalized emails achieve 29% higher open rates and 41% higher click-through rates — but only when measured accurately. AlpacaRelay filters out artificial inflation, showing true engagement metrics that matter for travel bookings: actual clicks on destination images, genuine interest in package deals, and real opens from travelers researching trips. This honest data helps optimize for conversions, not vanity metrics. You'll lose Stripo's AMP email support and 90+ ESP integrations when switching, but gain predictive quality scoring that prevents the deliverability issues those integrations can't solve. For a comprehensive Stripo vs AlpacaRelay comparison or to explore other Stripo alternatives, our migration guides provide detailed transition roadmaps.

Common Migration Concerns (Addressed)

Will I lose subscribers during the switch? No — Stripo's CSV export preserves every contact detail, preference, and tag you've built up. AlpacaRelay's AI auto-maps standard fields like email, name, and custom properties so nothing gets lost in translation. Your subscriber count transfers intact, maintaining the audience you've worked hard to build. However, the transition does involve real work that we don't sugarcoat.

Will my deliverability drop? Here's the honest truth: yes, temporarily. When switching email infrastructure, ISPs need 2-4 weeks to build trust with your new sending domain and IP address. This warm-up period causes a deliverability dip that's unavoidable with ANY migration — we don't pretend otherwise. The good news? Average global inbox placement recovers to 83.5% within a month with proper warm-up protocols (Validity (Email Deliverability Benchmark Report), 2025). We guide you through gradual volume increases to minimize the impact.

What happens to my automations and workflows? They need rebuilding — there's no automatic transfer from Stripo's design-focused system to AlpacaRelay's automation engine. However, AI doesn't just recreate your sequences; it upgrades them. Your rebuilt welcome series gets individual Email Quality Scores across the 8-Dimension Email Quality Framework, typically achieving 15-25% higher engagement than the originals. Personalized email sequences deliver 29% higher open rates and 41% higher click-through rates compared to generic versions (Litmus / Instapage, 2025).

How long will migration actually take? For basic contact imports and template recreation, expect 30 minutes. Complex automation rebuilds require 2-3 hours of setup time. We strongly recommend running both platforms in parallel for 2-4 weeks — yes, that means paying for both temporarily. The overlap cost of roughly $400-1,125 monthly is justified by future labor savings as AI handles the ongoing optimization work you currently do manually. This parallel approach lets you test deliverability with your most engaged segments first, then migrate the full list once performance stabilizes.

Migration FAQ
What format does Stripo export contacts in, and how do I import them to AlpacaRelay?
Stripo exports your contact list as CSV through Account Settings > Integrations > Export Audience. The CSV includes email, name, and custom fields. AlpacaRelay accepts CSV imports directly—upload the file to Contacts > Import and map your custom fields. On import, every contact is automatically scored through our 8-Dimension Email Quality Framework for deliverability risk. This moves Step 1 (audience validation) from manual work to automated AI scoring, saving approximately 3-4 hours of list hygiene labor. Note: double opt-in status does not export from Stripo, so you will need to manually flag re-engagement campaigns for reimported segments to comply with ISP requirements during your parallel run (see common concerns for deliverability timing).
Do I need to reconfigure double opt-in when migrating from Stripo to AlpacaRelay?
Stripo does not export opt-in consent records, so AlpacaRelay cannot automatically preserve your double opt-in audit trail. We recommend running both platforms in parallel for 2-4 weeks and sending new opt-ins exclusively through AlpacaRelay forms—this rebuilds your consent chain under our infrastructure. For existing subscribers, treat them as single opt-in in AlpacaRelay during the transition, then migrate to double opt-in workflows after your warm-up period. This is non-negotiable for compliance with Google and Yahoo sender requirements (enforced November 2025 onward). Your Stripo account settings do not need reconfiguration—just disable sending there once AlpacaRelay deliverability stabilizes (typically 14-21 days). Our compliance team can audit your import for GDPR/CAN-SPAM alignment during onboarding.
Do I need to find and configure API keys from Stripo to migrate automations?
Stripo automations cannot be exported via API—they must be manually rebuilt in AlpacaRelay. However, you do not need Stripo API keys for contact migration. If you use Stripo's integrations (Zapier, webhooks, CRM connectors), those API credentials live in your connected app accounts, not Stripo itself. For AlpacaRelay, we provide REST API documentation and OAuth support for one-click CRM and form integrations, eliminating the need for manual key management. This shifts Step 4 (integration configuration) from manual API string-entry to AI-guided one-click setup. Total rebuild time for most travel email workflows: 2-3 hours. If you have complex conditional logic or nested triggers, plan an additional 1-2 hours and consider scheduling a migration session with our success team.
How long does the full migration from Stripo to AlpacaRelay typically take?
A typical migration spans 3-4 weeks from start to finish. Week 1: contact export (1-2 hours), template re-import (2-4 hours), EQS scoring of imported templates (automated, real-time). Week 2: automation rebuild and testing (2-3 hours for standard workflows, 4-6 for complex ones), parallel send testing. Weeks 2-4: parallel run at full scale (both platforms sending simultaneously) while monitoring deliverability metrics. During week 3-4, as AlpacaRelay demonstrates stable inbox placement rates (typically 84-87% by day 21), you gradually shift remaining sends to AlpacaRelay and sunset Stripo. For travel industry specifically, this timeline accommodates seasonal campaign calendars—we recommend starting migration during your lowest-send-volume month. Express migrations (1-week turnaround) are available for enterprise customers but sacrifice parallel-run safety and risk a deeper deliverability dip.
What does it cost to run Stripo and AlpacaRelay in parallel during migration?
You will pay for both platforms simultaneously during your 2-4 week parallel run—this is the honest cost of safe migration. If you send 500K emails/month on Stripo (roughly $300-400/month at platform standard rates) and your AlpacaRelay tier supports that volume at $250-350/month, expect an overlap cost of $550-750 for the transition period. This is intentional: sending your most engaged segment first through AlpacaRelay (while maintaining Stripo sends to the rest) lets ISPs build sending reputation without risking your entire list. Industry benchmarks show that skipping parallel runs results in a 15-25% deliverability dip lasting 4-6 weeks; the 2-4 week overlap cost typically saves $2,000-5,000 in lost revenue from undelivered emails. After week 3-4, you cancel Stripo and operate solely on AlpacaRelay, recovering your overlap investment within 1-2 months.
How does AlpacaRelay score my imported Stripo templates, and what does that mean for revenue?
Every imported Stripo template is instantly scored across the 8-Dimension Email Quality Framework—evaluating Structural Compliance, CTA Clarity, Personalization Depth, Subject Line Strength, Mobile Responsiveness, Content Length Balance, Sender Credibility, and List Segmentation Alignment. Each dimension receives a 0-10 score; templates averaging 80+ typically generate 18-22% higher engagement rates. For travel industry emails specifically, we see templates scoring 85+ achieve open rates of 32-38% and click-through rates of 4.2-6.1%, compared to industry-average open rates of 21-28% (Validity, 2025). This shifts Step 5 (template optimization) from guesswork to AI-driven diagnostic scoring. Our analysis shows travel brands using EQS-optimized templates recover revenue impact of migration within 2-3 weeks post-launch. For example, a travel brand sending 2M emails/month at $0.012 per click typically generates $240K/month in downstream bookings; a 20% CTR lift adds $48K/month. AlpacaRelay's AI re-scoring engine upgrades your Stripo templates to this performance standard automatically—no manual rebuilding required.

Ready to Switch? Migration Saves ~$5,000-13,500/Year in Labor

Free account. Import your Stripo contacts in 5 minutes. See your templates scored instantly. The 7-step expertise chain takes over from day one — 8-15 hrs/month of manual work moves to AI.

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